MobileActive releases the first-ever comparison of do-it-yourself SMS campaign tools, designed especially for NGOs. The Guide helps NGOs get started in setting up a SMS campaign and includes a comparison of different SMS campaign software. Over the last several years, it’s become clear that mobile phones are becoming one of the most influential devices in our social, political, and civic lives. Savvy nonprofit organizations and NGOs are experimenting with using mobile phones as persuasive devices to recruit new supporters, organize groups, and advocate for causes.