This paper argues that when fatherhood is privileged as a central aspect of masculinity everybody benefits. It discusses new emerging concepts of masculinity which have developed in response to the critique of hegemonic models, and which emphasise tolerance, domestic responsibility and sensitivity. This "new man" model of masculinity has led to a growing acceptance of the importance of families for men, and of men for families. Fathers who are positively engaged in the lives of their children are less likely to be depressed, to commit suicide, or to beat their wives. They are more likely to be involved in community work, to be supportive of their partners, and to be involved in school activities.