To mark Day of the African Child, African GCAP campaigners launched a major publicity campaign under the slogan Thumbs Down 2 Poverty. At press conferences in Johannesburg, Nairobi, and Accra, GCAP coalitions launched Africa Snaps - a series of television adverts featuring Africa's top celebrities including Senegalese musician Youssour N'dour. 20 million people are expected to tune into the "snap ads" in 15 African countries. 16th June, traditionally the date when Africa remembers the brutal massacre of school children under South African apartheid, will also mark the launch of the Say No 2 Poverty SMS mobile phone campaign in several African countries. Messages sent by Africans will be presented to African leaders at the African Union Ministerial Summit in Tripoli, Libya and to G8 leaders in Gleneagles.