Pick up any newspaper in southern Africa and chances are that the vast majority of stories filling its pages are written by men about other men. In two southern African countries - South Africa and Zambia - women's advocates and media associations are working together to change that. In South Africa, Gender Links, a South Africa-based organisation that promotes gender equality in and through the media, teamed up with the Media Institute of Southern Africa, which supports an independent press in the region, to conduct a study of women in mainstream news coverage.