A Multimedia Training kit developed by Highway Africa defines Advocacy Journalism as the promotion of a position on an issue or cause in a single-minded manner, or tackling an issue by highlighting your own position in relation to it. It is therefore easy to see how the idea of advocacy journalism as the subjective coverage of an issue came about. Advocacy, although promoting a certain position, does so with the aim of achieving certain goals, usually influencing public policy and resource allocation decisions within political, economic, and social systems and institutions - that directly affect people's lives. This article in the Public Agenda of Accra and reposted at www.journalism.co.za [5] examines the issue.