Who says that donors won't give large gifts online? For many nonprofit organisations, donations of $1,000 and up are considered large, or major gifts. So, are these big gifts coming online? A recent study shows that a surprisingly significant number of major donations are coming in online. The study looked at 3,151 fundraising campaigns that collected donations during 2003. There were a variety of campaigns involved in the study, including small to very large, across over 500 cities in t...read more
Who says that donors won't give large gifts online? For many nonprofit organisations, donations of $1,000 and up are considered large, or major gifts. So, are these big gifts coming online? A recent study shows that a surprisingly significant number of major donations are coming in online. The study looked at 3,151 fundraising campaigns that collected donations during 2003. There were a variety of campaigns involved in the study, including small to very large, across over 500 cities in the United States.