Campaigners against HIV/AIDS in Mauritania face an uphill task to put their messages across, especially those that deal with safer sex and condom use. Campaigners have to cut corners in order to avoid angering the country's powerful religious clerics. "With a predominantly Muslim population that seeks guidance from the Quran, any advocacy outside the main parameters of religion is more often than not frowned upon, derided and scorned," says John Sadeed head OF NADOA, an advocacy NGO in Mauritania that promotes attitudinal changes and positive living for those people with HIV.